SHIN JEONG HOON

Doll (2026)

Close-up fashion portrait of a model wearing a voluminous white faux fur hood, photography by Shin Jeong Hoon.

DOLL

DOLL – The Aesthetics of Stillness

In an era where fashion is increasingly perceived as performance,

Shin Jeong Hoon presents "DOLL"—a visual narrative that balances the line between fragility and rigorous control.

Between Form and Fragility

The concept of "DOLL" explores moments of pause. At its center is the model Paula,

whose poses blur the boundary between rigid objectification and emotional depth.

This atmosphere is further enhanced by the accompanying fashion film by Axel Lauhon,

which adds a cinematic dimension to the static imagery.

“Every shiver, every hesitation...” – the film’s subtitles hint at the hidden humanity beneath the flawless facade.

Curated Craftsmanship

The visual language of the project is defined by the styling of Dasha Vorobeva.

Avant-garde designs by Nele Westerkowsky enter into a dialogue with established names such as Chanel, Jimmy Choo, and Steve Madden.

The contrast between fluid textures and architectural cuts emphasizes the theme of controlled elegance.

"DOLL" is not a mere display of clothing, but a study of the staging of the self.

A project that demonstrates how powerful the synergy of photography, film, and fashion can be when following a clear, minimalist vision.

Creative Direction - Shin Jeong Hoon @sh1nfoto

Photographer - Shin Jeong Hoon @sh1nfoto

Videographer - Axel Lauhon @axel.lauhon

Model - Paula @paulakuettner

Make Up & Hair - Lucía Argüello @luagamy.mua

Stylist - Dasha Vorobeva @dash.v

Photo Assistant - Marta Holden @acedi4

Set Assistant - Aapthi Gollapudi @aapthigollapudi

Video Assistant - Adèle Robert @adele_rbr

Venue - WE Studio @westudio.de

Production - SHIN Production @sh1nproduction

published by PAP Magazine 2026 March

Model crouching in a white furry coat and white boots against a textured gray studio wall.

Back view of a model in a white faux fur coat, emphasizing texture and silhouette.

Model posing in a white fur jacket and patterned tights, Berlin fashion photography by Shin Jeong Hoon.

Model sitting on the floor in a light blue ruffled mini dress against an industrial backdrop.

Standing pose in a light blue textured dress, highlighting a doll-like fashion aesthetic.

Model crouching in a blue ruffled dress, focusing on the contrast with the gray concrete wall.

Wide shot of model in a blue ruffled dress and blonde wig, photography by Shin Jeong Hoon.

Fashion portrait of a model with dramatic eye makeup and a light blue ruffled collar.

Close-up of model's face framed by blue fabric ruffles and a blonde fringe.

Model with long blonde hair in a blue denim-style jacket posing in a minimalist studio.

Model with long blonde hair in a blue denim-style jacket posing in a minimalist studio.

Full body shot of model in blue denim outfit and blonde wig, Berlin-based fashion shoot.

Model walking in a blue denim look, high-fashion editorial by Shin Jeong Hoon.

Model wearing a black and white patterned blazer and trousers against a dark background.

Fashion pose in a monochrome patterned suit, emphasizing sharp tailoring.

High-angle shot of a model in a patterned blazer, photography by Shin Jeong Hoon.

Portrait of model in a monochrome patterned outfit with long blonde hair.

Model in a black mini dress holding a white guzzi bag, studio fashion photography.

Close-up of model posing with a white guzzi handbag, focusing on fashion accessories.

Model in a black outfit and patterned tights against a textured gray wall.

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